Privacy Policy
This Privacy Policy describes how we-are-alva.com (the “Site” or “we”) collects, uses, and discloses your personal data when you visit the Site or make a purchase on the Site.
Collection of Personal Information
When you visit the website, we collect certain information about your device, your interaction with the website, and information required to process your purchases. We may also collect additional information when you contact us for customer support. In this Privacy Policy, we refer to all information that can be used to identify an individual (including the information listed below) as “personal data.” The following list provides further details on the personal data we collect and why.
Device Information
Examples of personal data collected: browser version, IP address, time zone, cookie information, the websites or products you view, search terms, and how you interact with the website.
Purpose of collection: To load the website correctly for you and to conduct website usage analytics in order to optimize our website.
Source of collection: Automatically collected when you access our website using cookies, log files, web beacons, tags, or pixels.
Disclosure for business purposes: Shared with our processor WooCommerce.
Order Information
Examples of personal data collected: Name, billing address, shipping address, payment information (including credit card numbers, email address, and phone number).
Purpose of collection: To provide you with products or services to fulfill our contract, process your payment information, arrange for shipping, send you invoices and/or order confirmations, communicate with you, review our orders for potential risks or fraud, and, if aligned with the preferences you provided, send you information or marketing regarding our products or services.
Source of collection: Collected directly from you.
Disclosure for business purposes: Shared with our processor WooCommerce.
Customer Support Information
Examples of personal data collected: Name, email address.
Purpose of collection: Customer support.
Source of collection: Collected directly from you.
Disclosure for business purposes: Shared only with our staff members providing support.
Minors
The Site is not intended for individuals under the age of 16. We do not intentionally collect Personal Information from children. If you are the parent or guardian and believe your child has provided us with Personal Information, please contact us at the address below to request deletion.
Sharing Personal Information
We share your Personal Information with service providers to help us provide our services and fulfill our contracts with you, as described above. For example:
- We use WooCommerce to power our online store. You can read more about how WooCommerce and its associated service providers handle your Personal Information in their privacy policy.
- We may share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.
Behavioural Advertising
As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For example:
- We use Google Analytics to help us understand how our customers use the Site. You can read more about how Google uses your Personal Information here: https://policies.google.com/privacy?hl=en.You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.
- We share information about your use of the Site, your purchases, and your interaction with our ads on other websites with our advertising partners. We collect and share some of this information directly with our advertising partners, and in some cases through the use of cookies or other similar technologies (which you may consent to, depending on your location).
For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.
You can opt out of targeted advertising by:
- FACEBOOK – https://www.facebook.com/settings/?tab=ads
- GOOGLE – https://www.google.com/settings/ads/anonymous
Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at: http://optout.aboutads.info/.
Using Personal Information
We use your personal Information to provide our services to you, which includes: offering products for sale, processing payments, shipping and fulfillment of your order, and keeping you up to date on new products, services, and offers.
Lawful Basis
Pursuant to the General Data Protection Regulation (“GDPR”), if you are a resident of the European Economic Area (“EEA”), we process your personal information under the following lawful bases:
- Your consent;
- The performance of the contract between you and the Site;
- Compliance with our legal obligations;
- To protect your vital interests;
- To perform a task carried out in the public interest;
- For our legitimate interests, which do not override your fundamental rights and freedoms.
Retention
When you place an order through the Site, we will retain your Personal Information for our records unless and until you ask us to erase this information. For more information on your right of erasure, please see the ‘Your rights’ section below.
Automatic Decision-Making
If you are a resident of the EEA, you have the right to object to processing based solely on automated decision-making (which includes profiling), when that decision-making has a legal effect on you or otherwise significantly affects you.
We engage in fully automated decision-making that has a legal or otherwise significant effect using customer data.
Our processor WooCommerce uses limited automated decision-making to prevent fraud that does not have a legal or otherwise significant effect on you.
Services that include elements of automated decision-making include:
- Temporary denylist of IP addresses associated with repeated failed transactions. This denylist persists for a small number of hours.
- Temporary denylist of credit cards associated with denylisted IP addresses. This denylist persists for a small number of days.
Your rights
GDPR
If you are a resident of the EEA, you have the right to access the Personal Information we hold about you, to port it to a new service, and to ask that your Personal Information be corrected, updated, or erased. If you would like to exercise these rights, please contact us through the contact information below [OR INSERT ALTERNATIVE INSTRUCTIONS FOR SENDING ACCESS, ERASURE, CORRECTION, AND PORTABILITY REQUESTS].
Cookies and Similar Technologies
Our website uses cookies to provide a better user experience and improve the functionality of our site. This includes both essential cookies and third-party cookies used for marketing, analytics, and personalization purposes.
We use cookies for the following purposes:
• Saving settings: For example, language preferences and layout choices.
• Website analytics: To track user behavior on our site and improve performance (e.g., via Google Analytics).
• Marketing and retargeting: To display personalized ads based on your browsing behavior.
Our website also uses cookies from WooCommerce to properly operate the online store, including:
• Session cookies: To store shopping carts and track orders.
• WooCommerce cookies: To manage products in the cart, orders, and payments.
How to Disable Cookies:
You can disable cookies at any time by adjusting your browser settings. However, please note that this may affect the functionality of certain areas of the website.
| Name | Function |
|---|---|
woocommerce_cart_hash | Used to track the contents of the shopping cart |
| woocommerce_items_in_cart | Stores the number of items in the shopping cart |
| woocommerce_recently_viewed | Tracks recently viewed products. |
Reporting and Analytics
| Name | Function |
|---|---|
| _tracking_consent | Tracking preferences. |
| _landing_page | Track landing pages |
| _orig_referrer | Track landing pages |
The length of time that a cookie remains on your computer or mobile device depends on whether it is a “persistent” or “session” cookie. Session cookies last until you stop browsing and persistent cookies last until they expire or are deleted. Most of the cookies we use are persistent and will expire between 30 minutes and two years from the date they are downloaded to your device.
You can control and manage cookies in various ways. Please keep in mind that removing or blocking cookies can negatively impact your user experience and parts of our website may no longer be fully accessible.
Most browsers automatically accept cookies, but you can choose whether or not to accept cookies through your browser controls, often found in your browser’s “Tools” or “Preferences” menu. For more information on how to modify your browser settings or how to block, manage or filter cookies can be found in your browser’s help file or through such sites as www.allaboutcookies.org.
Additionally, please note that blocking cookies may not completely prevent how we share information with third parties such as our advertising partners. To exercise your rights or opt-out of certain uses of your information by these parties, please follow the instructions in the “Behavioural Advertising” section above.
DO NOT TRACK
Please note that because there is no consistent industry understanding of how to respond to “Do Not Track” signals, we do not alter our data collection and usage practices when we detect such a signal from your browser.
Changes
We may update this Privacy Policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal, or regulatory reasons.
Contact
For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by e-mail:
hello@we-are-alva.com
last updated: December 2024
If you are not satisfied with our response to your complaint, you have the right to lodge your complaint with the relevant data protection authority. You can contact your local data protection authority, or our supervisory authority.